This degree is an undergraduate program that focuses on preparing students for careers in the dynamic and fast-paced field of communication, marketing, and media. It provides students with a comprehensive understanding of the principles, strategies, and techniques used in public relations and advertising to build and maintain positive relationships between organizations, their target audiences, and the general public.

Throughout the program, students gain theoretical knowledge, practical skills, and real-world experience in various aspects of public relations and advertising. The curriculum typically includes a combination of core courses, electives, and experiential learning opportunities